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Program Details

Communicating with Impact: Tools for Effective Messaging


Andrea Berry
Communications Manager
Healthcare Georgia Foundation


Healthcare Georgia Foundation

Program Description

A live, interactive webinar that focuses on the creative ways nonprofit organizations can cut through the "noise" of the day and create messages that resonate with the audiences they are trying to reach. We'll discuss communications plan "must haves," the importance of developing messages for specific audiences, and strategies to measure the impact of campaigns and promotions.

Learning Objectives

Upon completion of the webinar, participants will be able to:
- Set realistic communications goals for projects and initiatives
- Identify cost-effective strategies to deliver compelling messages
- Cultivate "brand partners" that extend the reach of your messages
- Use social media to enhance communications impact


On Demand
Original program date: Oct 25, 2017

Technology Requirements

Participants registering for programs should have access to the following technology for best viewing and participation:

  • Personal computer with Macintosh or Windows with 512 MB of RAM
  • Broadband internet connection such as an office LAN, DSL, or cable modem
  • Phone next to personal computer (or speaker phone if multiple people are viewing)
  • Computer speakers (built-in or attached)
  • Latest version of Adobe Flash which can be downloaded for free at Adobe's web site

This content may also be viewed using the following applications:

Adobe Connect Mobile Adobe Connect Mobile

Having trouble viewing the program? Visit our Technical Support page.

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